The challenge was to design a solution for a system that collects personal data and then transforms the data in a way that provides useful insights for the user.  My team and I decided to create a solution within the productivity space to support users seeking more organization.
 Is it possible to figure out how one becomes productive and to sustain that productivity?  According to the leading psychologist who coined the term, Mihály Csíkszentmihályi, “flow” is characterized by complete absorption in what one does, to the point of loss in one's sense of space and time.  This concept is central to the theme of the app, which you can see reflected in both the overall branding and visual language I created.
 The main objective that design decisions were based on was to help users remain in self-sustained flow and be able to discern how to usher themselves into that state.
 The user is kept in flow with the system using a timer for work sessions based on the  Pomodoro technique  which structures timed work sessions broken up short short breaks.    The design also incorporates self-reporting as to how users feel about their work session along with GPS location tracking. Both of these factors feed into the user’s overall data.
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 The resulting system changes behaviors by augmenting existing  ones and shaping the path to make forward progression easier.   According to survey research conducted for the project, people already make lists. The app focuses on positive reinforcement by rewarding ticking off tasks with Breaks, Streaks, Bursts, and SuperFlows.   Users are set up to succeed through chunking tasks into manageable time slots or sessions.   The system directs the logical side of the brain with structure and data insights while tricking the  brain into seeking the short term rewards the app provides.
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